Turkish Fashion Export Expansion
Project Highlights
Project Overview
INDUSTRAQ partnered with Han Tekstil, a successful Turkish women's fashion brand based in Istanbul, to expand their export operations to Kuwait and the broader GCC market.
The project involved market research, buyer identification, showroom setup, and establishing distribution partnerships. Our team facilitated trade fair participation, organized buyer meetings, developed marketing materials for the Gulf market, and managed the logistics of sample shipments and bulk orders.
The project significantly increased Han Tekstil's export revenue and established a strong presence in the lucrative Gulf fashion market, opening doors for continued regional expansion.
45%
Cost Savings
18 weeks
Project Duration
5
Team Size
$42,000
Project Value
Project Timeline
Kuwait Market Research
Analysis of Kuwait and GCC fashion market trends
Buyer Identification
Research and outreach to Kuwait fashion retailers
Trade Fair Participation
Exhibition setup and buyer meetings at fashion fairs
Collection Curation for GCC
Selection of Han Tekstil products suitable for Gulf market
Distribution Partnership Setup
Establishing retail and wholesale channels in Kuwait
Market Launch & Initial Orders
Product launch and first bulk order shipments
Project Details
- Client
- HanTekstil
- Location
- Istanbul, Türkiye to Kuwait
- Sector
- Export Development
- Completed
- January 10, 2025
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